It's only by one - thanks to Shrek Kart and the re-entry of Guitar Rock Tour 2 - and EA Mobile maintains a strong advantage in terms of the average price it charges for its games. When it comes to tracking the sales of App Store publishers, only once before has Gameloft outgunned EA Mobile in terms of the number of games each has in the Top 100. During our analysis, only once have more games been priced at that level, and then there weren't any games at $9.99.ĮA Mobile remains the only publisher able to maintain that sort of expensive quality in the Top 100 thanks to Madden NFL 10 and FIFA 10. Significantly, it seems that the $4.99 price tag is now definitely seen as a sweet spot for developers and publishers with 21 games tagged at that level. Indeed, the average price of the top 10 is exactly the same: a lowly $1.79.Īs the sales momentum of EA and Gameloft's expensive $9.99 and $6.99 titles has dropped off, following their launch period, the overall balance of the chart average price has become less lumpy, with every set of 10 positions at least $2.29 or higher. The average price of the Top 100 is almost exactly the same: $2.76 compared to $2.77. When it comes to checking out the Top 100 App Store numbers, the situation is very similar compared to our previous analysis of the 4th October 2009.
UK studio Four Door Lemon's QuizQuizQuiz, sneaking up the charts, currently at #49. It's also worth pointing out the success of another oddly named game. There's also a Halloween flavour starting on the App Store: something we're sure to see much more of over the coming week.Įxamples include App Entertainment's Zombie Pizza, while the award for getting the most buzzwords into a game title goes to Draw Slasher: Dark Ninja vs Pirate Monkey Zombies. Riding on the Flash gaming wave, Scottish developer Digital Goldfish has had another Bloons-related hit, this time with Bloons Tower Defense, which is priced at $2.99, and in at #8.Īlso underlining the value of brands is Gameloft's Shrek Kart, which at $4.99 is the most expensive game in the US top 10, as well as being the best placed most expensive new entry in the whole Top 100.Īs ever, the majority of the new entries are bite-sized 99c games - such as Fling!, XenoWars and Parking Mania. It's currently at #2 and has been in the top 10 for over three weeks. NaturalMotion's Backbreaker Footballhas caught the national sporting mood, and thanks to its excellent value for money (99c) is at #4.Īnother US culturally-oriented game - Freeverse's Skee-Ball has been doing the business. In the meantime, Tapulous has been making itself comfortable at the top of the US Top 100 with Tap Tap Revenge 3 - itself a game powered by in-app transactions.īut, Tap Tap Revenge 3 aside, there's not been much significant activity on the chart over the past couple of weeks.
Of course, this is always assuming that's where Apple places such free-plus-paid products.
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So far only ngmoco has released a game that supports the new model - Rolando 2 - but over the coming months, there could be plenty of changes as games shift from the official Paid chart to the Free chart. Considering Apple's recent announcement concerning the ability of developers to include in-app purchases within free games, this week's App Store Analysis might be considered something of a milestone.
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